COORS LIGHT - COLD FX APP

Following the launch of Coors Light's Aluminum Pint resealable can, we created a photo and video creation app called Cold FX. We shot and rendered multiple scenarios for fans to overlay onto their photos and videos. To raise awareness, we created a rich parallaxing site to highlight the effects within the app. The fans loved it.

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THE CREATIVE TEAM

  • Creative Director – Marie Murphy
  • Copy Writer – Charla Grenz Solheim
  • Art Director – Nick Wichman (that’s me!)
  • Developer – Ben Brewer